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3 min read
Well, the beauty industry is responsible for over 120 billion pieces of packaging every year, the majority of which is plastic.
In fact, a huge 30% of all plastic waste in the world comes from beauty.
It’s time we all started waking up.
No! Unfortunately not.
In the Global North, only 50% of us actually recycle our bathroom waste (have you got a recycling bin in your bathroom?), and even if we do often it doesn’t actually get recycled. Instead around 60% of it is incinerated (more pollution) or shipped overseas where it will often end up in someone else’s landfill, or worse still, our oceans.
The infrastructure just doesn’t exist to handle all the recyclable plastic waste being created by consumer products.
Sorry, but that’s another no. It’s not just how we dispose of our plastic that is the problem. It’s how it’s made…
Over 99% of plastic is made from chemicals sourced from fossil fuels, directly tied to increases in greenhouse gas emissions annually.
Well, thankfully there are brands, just like SBTRCT, who take your skin and the plastic pollution crises equally seriously.
We’re here to show you there is another way.
Concentrated solid formulations that prioritise skin-loving ingredients over wasteful water content, use of palm oil, and of course plastic packaging.
If ever there was a time to make the switch, it’s now.
Of course during times such as Earth Day, particularly when there is a focus on plastic, greenwashing can become even more prevalent than ever.
Here are our top tips on how to spot it in beauty….
Please Sign The Global Plastics Treaty petition calling for a 60% reduction of plastic by 2040.
Urge the United Nations and Governmental Organisations to prove the health of the planet and its citizens take priority over an industry threatening the health of every human on Earth.
This treaty has huge potential to set us on the path to a plastic-free future. Now we can help make sure it delivers on its promises.
Sources:
Earthday.org
Greenpeace.org
Plastic Solutions Summit (British Beauty Council and A Plastic Planet).